A 1930s warehouse has been transformed into a new home for British menswear accessories manufacturer and acclaimed maker of quality handmade ties, Drake’s London.
Drakes is one of only a handful of traditional tailors still designing and tailoring ties by hand in the UK.
The brief was to restore a classic 1930s building in a prime location on the corner of East Road and Haberdasher Street in the heart of East London’s Tech City neighbourhood.
The six-storey building relocates Drakes’ Clerkenwell-based workshop and Rotherhithe-based distribution centre and consolidates these services into a new London headquarters dedicated to the design, manufacture, distribution and administration of the business. The development also includes prime office space designed for the tech sector and nine apartments for rent.
The building and Drake’s was named one of the Five Finest HQs in the World by Wallpaper* magazine.
The big idea
The existing 1930’s building was transformed from a scruffy, dark and draughty office building to an exciting, vibrant home for living and working.
By replacing all the windows, installing a new stair to connect two internal levels and significantly remodelling the upper storeys, the warehouse now houses Drakes’ creative, manufacturing and business operations, a studio and office accommodation, and nine apartments.
The flat roof is now a garden for residents and Drakes’ employees, making the most of spectacular views of the City and the Southbank.
Drakes’ established 'hand crafted in England' brand and exquisite fabrics inform the design direction helping to create a new identity for the building, which was originally home to the Guild of Haberdashers.